Archive for January, 2008
Distrust Mail
This one got my attention.
Surely with all that postage and stuff on it, someone really wanted to make sure I got it. Camaflogued as an important certified document, this sort of junk mail helps build the wall of distrust.
Businesses, non-profits, political campaigns and social causes do it because it works. Well at least in the short run.
Do you want to get business that way?
Advertisements
Recent Comments